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Article from Real Trends written by Coach Donna Stott

Ask a coach: Do I need to pay for real estate leads?

Real Trends, April 22, 2022, 9:21 am By Donna Stott

There is no doubt that lead generation programs are big money makers — for those selling those leads to agents, or for brokerages getting agents to come to them with a promise of leads.

In my opinion, they are huge money- and time-suckers for agents, however. I believe Steve Murray (senior advisor to RealTrends) once wrote about how agents are paying on average from these sources of over $3,300 per closed lead. That’s not the worst of it.

The worst of it is this: Agents say that these leads covert 1% to 4% of the time. That means for every 100 leads an agent follows up with and nurtures, only one to four of them end a closed deal.  So, they wasted their time on 96 to 99 people.

Who do buyers and sellers work with?

Click HERE to read the entire article.

Filed Under: Buyers/Sellers, Coaching Tools, YCM Books Tagged With: Coach Donna Stott, Energy of Relationship, lead, prospecting, real estate relationships

Client Interview with Kerri Stretch

September 18, 2017

https://s3-us-west-2.amazonaws.com/2017groupcalls/09+-+September/Edited+Client+Interview+With+Kerri+Stretch.mp4

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Download Audio Here

Filed Under: Member Mondays Tagged With: Member Mondays, money, prospecting, scripts, self-improvement, seller

Wise Agent: How to Convert Leads into Sales Using New Tools

September 7, 2017

https://s3-us-west-2.amazonaws.com/2017groupcalls/09+-+September/Edited+Wise+Agent+.mp4

 

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Filed Under: ACE Tools, Coaching Tools, Member Mondays, Scripts, Self Improvement, Time Management Tagged With: ACE Tool, communication, conversation advancers, database, Focus, goals, growing, growth, lead generation, organize, plan, productivity, prospecting, schedule, scripts, self-improvement, small sweet steps, time management

Coaching Tools – Zingers

October 02, 2014

Zingers (PDF)

 

Filed Under: Coaching Tools, Scripts Tagged With: 10/02/14, conversation advancers, expired, FSBO, Objection Handlers, prospecting, zingers

Coaching Tools – Who Do You Know Script

Who Do You Know Script (PDF)

Filed Under: Coaching Tools, Scripts Tagged With: database, lead generation, past client, prospecting

Coaching Tools – Use Real estate agent or FSBO

Use Real estate agent or FSBO (TIFF)

Filed Under: Coaching Tools, FSBO Tagged With: Dave Ramsey, for sale by owner, FSBO, lead generation, prospecting, seller

Coaching Tools – Use a high quality real estate agent

Use a high quality real estate agent (PDF)

Filed Under: Coaching Tools, FSBO Tagged With: Dave Ramsey, for sale by owner, FSBO, lead generation, prospecting, seller

Coaching Tools – The FSBO Script

The FSBO Script (PDF)

Filed Under: Coaching Tools, FSBO Tagged With: conversation advancers, Objection Handlers, prospecting, script

Coaching Tools – Open House Invite Script

Open House Invite Script (PDF)

Filed Under: Coaching Tools, Scripts Tagged With: open house, prospecting, script

Coaching Tools – Objection Handlers

Objection Handlers (PDF)

Filed Under: Coaching Tools, Scripts Tagged With: conversational, lead generation, Objection Handlers, prospecting, scripts

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